A
Ad Pilot Admin
A
Ad Pilot
Admin Dashboard
Pricing Lab
Client Intake
Client List
Soon
Video Queue
Soon
Settings
Soon
K
Kelly
Admin
Pricing Lab
Play with numbers, find your sweet spot
Monthly
Annual
Monthly Revenue
$5.5k
Net Profit
$3.4k
62% margin
Clients
3
$1.1k/mo profit
Videos
80
$1/video
Kelly's Hours
6
$900 labor
LTV:CAC
8.9x
Healthy!
Current Clients
starter
$1500/mo
-
2
+
growth
$2500/mo
-
1
+
pro
$4000/mo
-
0
+
Video Length Mix
30 sec
($0.36)
50%
60 sec
($0.73)
35%
90 sec
($1.02)
15%
Kelly's Labor
$900
▼
Include in calculations
Eric's Compensation
$550
New Client Commission
%
(First month only)
New Signups This Month:
starter ($1,500/mo)
-
0
+
= $0
growth ($2,500/mo)
-
0
+
= $0
pro ($4,000/mo)
-
0
+
= $0
Subtotal:
$0 × 60% = $0
Recurring Revenue Share
%
(Excludes new signups above)
Existing client revenue: $5,500 = $550
Total:
$550
SaaS Overhead
$590/mo
▼
Avg Onboarding/Client
$1500
▼
Monthly P&L
Revenue
+$5,500
Recurring
$5,500
Costs
-$2,087
Video production
$47
SaaS overhead
$590
Kelly's labor
$900
Eric's comp
$550
Net Profit
$3,413
Unit Economics
$20.5k
Lifetime Value
$2.3k
Acquisition Cost
$1.1k
Profit/Client/Mo
0.4
Break-even Clients
Quick Scenarios
Just Dad
5 Clients
9 Clients
Year 1
Eric's Take-Home
$550
This month